It is important to understand how Adsense works in order to fully realize how important it can be for your website.

Google’s Adsense program is very easy to implement. You just simply add some simple java script to your site and it is up and running.

Every time someone comes to your site and loads a page, advertisements will show up. Google automatically determines what advertisements best match the content of your site. This is commonly referred to as contextual advertising.

When someone is visiting your website and decides to click on one of your Adsense ads, you will make money off of that click. The more visitors you have, the more clicks are likely to be made.

Google keeps track of all the clicks and posts them to your earnings report on their Adsense website. This is a very easy way for even new blogs and websites to start generating some revenue for their content.

There are plenty of advertisers who choose to advertise through the Adsense program so you can be sure that you will always have a way to make some money.

One reason why Adsense is so essential is the fact that it is completely passive. You do not have to go out and try to recruit people to pay you in order to advertise on your site. You can get a nice variety of advertisers paying you for clicks right away.

You have the ability to choose different sizes and colors for your Adsense ads so that they can blend well with your personal website design.

Having this high level of personalization is what I personally love about the Google Adsense program. You can make your ads stand out to get attention or you can have them blend in so they wont stand out as blatant advertisements.

Google also allows you to set up different ad channels so if you are running more than one site, you can see how each one is performing individually.

You can customize the channels even further if you have more than one ad section on each site.

This channel reporting allows you to see where you are doing well and what needs to be changed in order to optimize your Adsense profits.

By doing this, you may discover that ads placed on the top of your page do better than the ones placed on the bottom of your page.

If you currently have a blog or a website and you don’t have Adsense on it, you are missing out on a lot of potential income that can be gained.

Too many people underestimate the true earnings potential that Adsense can bring. I highly recommend you sign up for a free Adsense account as soon as you can.

I have a link at the bottom left of this page that will get you all signed up with your own Google Adsense account. You will need to have a blog or website up and running before you can apply.